Our Partner

Plastic Bank® 

Reduce, reuse, recycle, regenerate

Rethinking plastic

Why are we using plastic? 

Our Plastic Footprint

What is plastic leakage?

 tons - Plastic Footprint

The total amount of plastic waste generated by Davines Group: it includes both the waste produced by our manufacturing plant and offices (27%), and the plastic packaging of our products marketed worldwide (73%).

tons - Plastic Leakage

There is still a residual part - 1,9% of our plastic footprint, about 14 tons - that may potentially end up in the environment due to inefficient waste management. This inspired us to accelerate our efforts on the topic. 

tons - Plastic Collection

In the autumn 2021, we will start our plastic collection project with Plastic Bank to prevent that 100 tons dispersed in the environment end up in the ocean, involving local people in the collection to improve their quality of life.

a circular approach

The type of plastic we use

tons of plastic saved from 2014 thanks to eco-design

When choosing plastic, we prioritize recycled or bio-based plastic.

Rethinking Plastic

A global campaign aimed at preventing 100 tons of plastic from reaching the sea.

A global campaign aimed at preventing 100 tons of plastic from reaching the sea, in collaboration with Plastic Bank® 

"Partnering now with Rodale Institute, a true kindred spirit and dynamic pioneer of this regenerative vision, is a collaborative way to take greater steps on our journey to making the world a more beautiful place through beauty, ethics and sustainability. We hope our partnership will not only positively impact our product development and supply chain, but also serve as a catalyst for change that will animate sustainability studies and regenerative organic farming practices in Italy, Europe and beyond.”

Regenerative agriculture

The first International Regenerative Organic Research & Education Center in Parma

The first International Regenerative Organic Research & Education Center in Parma.

Regenerative agricolture

Supports and spreads beauty around the world

Our numbers

Adopt a place

The winning project of the IV edition

The Itinerant Wood

THE BEST PROJECTS IN THE DISTRIBUTOR CATEGORY

Look at all the projects that have helped sustain beauty!

I Sustain Beauty

Since 2014, thanks to the support of our international network of professionals, we have been activating projects with a positive impact in the social, artistic and environmental fields.

Our Commitment to the climate

Beyond Carbon Neutrality

THE AWAKENING

The production site in Parma starts using electricity from renewable sources.  We start monitoring and neutralizing the carbon emissions deriving from the life cycle of our most iconic products' packaging, the Essential Haircare line.

RESEARCH

We measure and monitor all the emissions directly related to the Parma production site activities (Scope 1 and 2). 47% of our products (based on turnover) have carbon neutral packaging thanks to the neutralization of 100% of the generated carbon emissions.

GROWTH

We become a carbon neutral company: we measure, monitor, reduce, and neutralize all the emissions under our direct control (Scope 1 and 2). 100% of our products have carbon neutral packaging- We neutralize 100% of the emissions generated by our packaging life cycle.

THE NEW CHALLENGE

Parma production site is now powered 100% by renewable energy thanks to the substitution of natural gas with biomethane. We launch our first carbon offset product: all the emissions generated in the life cycle of the product are neutralized except for the use phase (at home or in the salon). Davines commits together with other 500 B Corps to achieving Net Zero emissions by 2030. 

TODAY

27,5% of our products (based on turnover) have their life cycle emissions neutralized (except for the use phase). We define our overall strategy to achieve Net Zero emissions by 2030.

Our decarbonization journey

Carbon Glossary

All the things you've always wanted to know about CO2, or never thought to ask

Carbon Footprint

The time has now come to make a profound reflection and become aware of our way of life, our relationship with nature, and how much the choices we make every day have a positive or negative impact on our planet.

“We, the inhabitants of the Earth, travel together as passengers in a small spaceship. We are dependent on its vulnerable resources, preserved from annihilation only thanks to the care, work and love we dedicate to this fragile spaceship”.

The 1% for the Planet Movement

Our partners

Sea Sheperd

Rodale Institute

Community Supported Agriculture

1% for the planet

1% For The Planet is the global network that unites non-profit organizations and businesses, giving the latter the opportunity to donate 1% of their sales to a cause that is important to them, in support of the planet and its inhabitants .

Regenerative Society Foundation

One of the founding members of The Regenerative Society Foundation, all engaged in promoting the transformation of the society towards a regenerative socio-economic model.

Davines Group is one of the founding members of The Regenerative Society Foundation, a non-profit organization incorporated in Italy in 2020, which includes international founders and board members, all engaged in promoting the transformation of the society towards a regenerative socio-economic model. 

"How can you have beauty without sustainability? They go well together because you cannot have one without the other."

Italy

We meet Davide Bollati and his unique philosophy toward business. We discover the new house of the company, the Davines Village, together with other characters of the film.

Living Sculptures - Italy

A group of Slow Food farmers, supported by Davines and driven by Cristina Pellizzari, are trying to save the ancient specie of Quercetano olive tree in Tuscany from urban encroachment

Foundations - Italy

We meet Silvana and Gianni Bollati, founders of the company, and discover how a small home business became an international company with a profound sense of ethics.

The power of beauty - Cambodia

Matthew Fairfax, an entrepreneur inthe hairdressing world, works to save youth whoare human trafficking survivors by giving them the opportunity to pursue a career in thebeauty industry.

Butterflies - Italy

Through the words of his sister Stefania, we begin to better understand the nature of Davide: "It is impossible to predict the direction of a butterfly's flight. Yet, it always manages to get where it wants to go. Davide is like a butterfly".

I must be rebel - usa

In the United States, salon owners Chelsey Pickthorn and Jocelyn Simone collaborate with indie music bands across the country to help them create their own look.

Shampoo - Italy

Back in Parma, Davines’ R&D lab works to develop a new super-sustainable product, A Single Shampoo. A labor of love for ex CEO Paolo Braguzzi, to raise the bar for eco-friendly shampoo, even if the project appearsto be a never-ending quest.

While Davide Bollati is leaving for a trip, we finally understand the deep nature of his soul.

The movie is composed by six episodes, one prologue and one epilogue

The protagonist

The director

Film festivals and TV

Tomorrow and The Butterfly  

Tomorrow and The Butterfly is a feature-length documentary filmed in six vignettes, that tells stories of sustainability, beauty and diversity around the world.

Can you have beauty without sustainability? According to us, you can't. In this film we try to explain why, telling you inspiring stories of sustainability and beauty, from all over the world. 

Our participation

The project

The landscape

Km Verde

It's a concrete, widespread, tangible project aimed at everyone, with the goal to create permanent green areas and woods in Parma and its province.

The goal of the KilometroVerdeParma project and of those who conceived it is to take action on today's environment, involving as many people as possible, to create a model to be entrusted to the generations of tomorrow.

Kilometro Verde

Pharmacopea

Pharmacopea was conceived by Davines in partnership with the Chiesi Pharmaceutical Group in Parma, the Italian capital of culture 2020 + 2021.

Our roots

Packaging

Production

Offices

Thanks to EthioTrees, Davines offesets 100% of:

Environment protection

Regeneration of humus in the soil, through the reforestation activities.

Maintaining soil’s capacity to retain water through the creation of basins to feed the underlying soils.

Building terraces and trenches to reduce erosion and desertification.

How do we help in fighting desertification?

The social impact

Ethio Trees

From carbon offset to the generation of positive social and environmental impacts in Ethiopia and in the world.

The philosophy

2021

2020

2019

2018

Tuteliamo il mare

is Davines’ positive impact campaign that spreads good practices and helps regenerate the planet through the conscious choice of purchasing SU solar products.

With Tuteliamo il mare, Davines aims to involve all its stakeholders in the protection of the planet's aquatic resources. Salons, collaborators, customers and suppliers are invited to make their contribution!

Tuteliamo il Mare

"With this initiative, Davines intends to help prevent the disappearance of this threatened heritage of genetic varieties that is essential to life on our planet."

Economia e paesaggio

Davines and Slow Food

Davines e Slow Food

Essential Haircare

Quercetano olive

In 2017, the Quercetano Olive Presidium was established to promote a variety typical of an area that nestles between the provinces of Lucca and Massa Carrara.

In 2017, the Quercetano Olive Presidium was established to promote a variety typical of an area that nestles between the provinces of Lucca and Massa Carrara. Davines continues its commitment in partnership with The Slow Food Foundation for Biodiversity.

Quercetano Olive

Olivo Quercetano

Carbon Neutrality Alliance

The Davines group has stimulated the birth of a plan for the sustainability of the territory, born in 2018 with the candidacy for the European green capital recognition

Carbon Neutrality

 We believe and practice a business model that not only generates profit for shareholders, but also value for all stakeholders. We design and implement projects that generate a positive impact on people and the planet. We develop virtuous partnerships with organizations committed to protecting the resources and beauty of this world. Discover our projects!